Plans & what they unlock

This chapter is the map of what each SnapFlow plan unlocks — and, just as important, where to look when a feature isn't on your plan yet.

There are two plan families:

• Solo photographer plans — Free, Pro and Studio.
• Organization plans — corporate and agency, each in Starter, Pro and Enterprise tiers.

Find your plan page

Where you manage your plan depends on whether you're a solo photographer or an organization. Both start the same way: click your round initials avatar in the top-right corner.

If you're a solo photographer Web

1. Click your avatar (top-right). — a small menu drops down with your name at the top.
2. Click Settings. — the Settings area opens with a left-hand tab rail.
3. Click the Billing tab. — you'll see your plan cards. Your current plan has a blue Current badge; the others show a Subscribe button.

That Billing tab is your plan picker. (The amber Upgrade pills sprinkled around the app also jump here — they link to your plan page.) Full walkthrough in Account, storage & billing.

If you're an organization (corporate or agency) Web

1. Click your avatar (top-right). — the menu drops down.
2. Click Org billing. — the org Billing page opens (/admin/billing), with a Current plan card, Plans comparison cards, and Manage billing & subscription.

Full walkthrough in Billing & ownership.

Solo photographer — Free, Pro, Studio

Free covers the core camera-to-gallery workflow: create albums (up to 3), upload from the web, camera FTP or the desktop app, share a public gallery with its QR code, and — yes — run a Live delivery gallery.

Pro adds the professional delivery toolkit, and Studio stacks the AI layer on top.

Capability	Free	Pro	Studio
Albums	3	unlimited	unlimited
Web / camera-FTP / desktop upload	✓	✓	✓
Public gallery + QR code	✓	✓	✓
Live delivery (real-time gallery + venue display)	✓	✓	✓
RAW upload	—	✓	✓
Fast culling (Rate & cull)	—	✓	✓
Client proofing + sneak peek	—	✓	✓
Watermarked thumbnails	—	✓	✓
ZIP export · analytics · branded email	—	✓	✓
Client portal · multiple shooters	—	✓	✓
Instagram posting	—	✓	✓
Finals delivery (editor finals from Lightroom / Capture One)	—	—	✓
Recognition — faces, numbers, vehicles, helmets	—	—	✓
AI captions & keywords (AI metadata)	—	—	✓
AI social suite — autopilot, tips, reels, growth	—	—	✓
Album Style (auto colour matching)	—	—	✓

Organizations — corporate & agency

Organization plans come in corporate and agency flavours, each with Starter, Pro and Enterprise tiers. The difference between the two flavours is shape, not a feature checklist:

• Corporate — one organisation delivering to its own stakeholders.
• Agency — a studio juggling multiple clients, with the client CRM, the multi-photographer client portal, and the fuller branding options (including self-serve white-label and a custom domain on agency Pro and up — see White-label & custom domains).

Across the tiers, roughly:

• Starter — the delivery essentials: galleries, the client portal, team seats, branded email, ZIP export.
• Pro — adds client proofing, recognition (faces, numbers, vehicles, helmets), AI captions/keywords, the AI social suite, finals delivery, analytics, marketing-consent capture and brand colours.
• Enterprise — everything in Pro, plus custom limits and full white-label arranged with our team.

Exact seat, event and storage limits live on your Org billing page, and tiers can be tuned per account — so treat Org billing as the authority. (Storage usage gauges show there too, but Manage storage itself lives on the org Account settings page, not Billing.)

How a plan gate shows up

When a feature isn't on your plan, SnapFlow tells you rather than hiding it silently. There are three shapes a gate can take.

1. A small amber Upgrade pill next to a single control. On an album's Edit page (Dashboard → open your album → More ▾ → Edit album…), a workflow you don't have shows a greyed-out amber pill instead of a working switch. The pill's label varies — it reads Upgrade, or it names the tier you need: Pro, Studio, or Agency. Clicking it jumps to your plan page (your Billing tab for solo, Org billing for an org).

2. A "Upgrade to unlock →" link on a whole feature card. On bigger surfaces — for example the Brand Studio gallery designer (Dashboard → open your album → More ▾ → Customize gallery…) — a locked panel shows the amber link Upgrade to unlock → in its corner.

3. A whole destination is simply absent from the navigation. Some features are entire pages, so when they're off your plan the nav item just isn't there:

• People (the recognition tab) — needs face/athlete recognition (Studio).
• Socials — needs Instagram posting (Pro+).
• Styles — needs Album Style (Studio).

Subscribing unlocks everything immediately — your albums and photos carry over, untouched.

A worked example — "Why can't I turn on People detection?"

Say you're a solo Pro photographer and you want face recognition:

1. Open your album, then More ▾ → Edit album…. — the Edit album page opens in two columns.
2. Look at the right-hand Workflows card for People detection. — instead of a working switch you see a greyed control with an amber Studio pill, because recognition is a Studio feature.
3. Click the Studio pill. — your plan page opens (Settings → Billing tab).
4. Pick Studio and Subscribe. — back on the album's Edit page, People detection is now a live toggle you can tick.

That's the whole pattern: locked control → amber pill → plan page → subscribe → control comes alive. It works the same for every gated feature in the table above.

Where to read more

Each row in the tables above has its own how-to chapter. The handiest jumping-off points:

• Account, storage & billing — open Settings, switch plans, see your storage bar (solo).
• Billing & ownership — the org Org billing page.
• Where each feature lives — the same features mapped across web, desktop and iOS rather than across price tiers.
• Recognition: people & faces — the Studio recognition suite and its legal-basis step.
• Live delivery & editor gate — the real-time gallery (all solo tiers) and the Studio editor gate.